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Email Marketing
Win Back Your Subscribers: An Action Plan for Re-Engagement Emails
Unlock the secrets of re-engagement email strategies to revitalise your subscriber list.
Ever felt the sting of losing subscribers? It’s tough, isn’t it? Those little inbox ghosts can haunt your email marketing efforts, but fear not!
We’re diving deep into actionable strategies that’ll help you re-engage those inactive subscribers.
Get ready to breathe new life into your email campaigns and turn those “unsubscribes” into enthusiastic clicks. It’s time to take action!
Identify and Segment Inactive Subscribers
Defining Inactivity
What does being inactive really mean? For most marketers, it’s those poor souls who haven’t opened your emails in the last three to six months — a veritable graveyard of lost interest.
This is generally a bummer, especially after you poured blood, sweat, and tears into crafting that killer content. Don’t take it personal — people get busy, or maybe your content just flopped harder than my attempts at karaoke on a Friday night.
